Ampersand – April 2010
13 April 2010
First quarter 2010 reminded us that the earliest and most basic tenets of PR – planning for contingencies and stakeholder communications – never go out of style. In this issue we look at the lessons in crisis management experienced by Toyota and the tactics deployed in the run-up to the British elections. We also tackle social media measurement and explore how Internet usage in India is coming of age.
I hope you find our work informative and enjoyable. As always, I welcome your views and comments.
Paul Taaffe
Chairman and Chief Executive, Hill & Knowlton
Paul.Taaffe@hillandknowlton.com

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