Analyst Movements: changes at Forrester Research

28 July 2007

analysts have joined Forrester in recent weeks, three have relocated, one has
changed role and one has moved on to new pastures.


Julie Hanson is an analyst on Forrester’s Product and Channels
research team and is based in Cambridge,

research will focus on the eBusiness, Channel and Product Management
professionals. She will analyze changing consumer behavior, attitudes, and
technology adoption as it relates to healthcare. In her previous position,
Julie served as a researcher at Forrester. In that role she covered such
healthcare topics as the research tendencies of the uninsured, retail health
clinics, and other consumer-related behaviors in the healthcare market. Prior
to working with Forrester, Julie was a writer and researcher for CXO Media,
publisher of CIO and CSO magazines. Additionally, Julie worked as a news
reporter for a number of weekly newspapers, as a freelancer for the Worcester Telegram
& Gazette and a music reviewer for the Boston Herald.

received a degree in journalism from the University
of Rhode Island and is currently
pursuing a master’s at Bentley

George Lawrie is a principal analyst on Forrester’s Process and
Applications research team and is based in London.

research will focus on retail technology. George re-joins Forrester from one of
BT’s Enterprises
where he was General Manager building a portfolio of applications and services
for retailers. Previously, George was Senior Analyst at Forrester Research from
January 2003 to November 2005 publishing and speaking on consumer goods value
chain topics. Prior to joining Forrester his twenty year IT career included
senior marketing, sales and business development roles in firms like MSA,
Digital, SSA and Mapics.

earned a bachelor’s degree in Economics from Exeter University
and a Master’s degree in Operational Research from the University of Warwick
Business School. George is a Goldratt Institute certified Jonah. He is a
qualified accountant, chartered marketeer and a certified management consultant.

Jennifer Albornoz Mulligan
is an analyst on Forrester’s Security and
Risk Management research team and is based in Cambridge, MA.

research will cover security-related topics such as technical and
process-oriented safeguards when building privacy programs. Jennifer is a
leading expert on privacy, and also researches server operating system security
and RFID security. Prior to her work as an analyst, Jennifer served as a
researcher at Forrester. Before joining Forrester, Jennifer worked for BBN Technologies
designing and developing security algorithms for government clients in a
variety of areas including sensor networks and key distribution. Previously,
she worked for Northern Light Technologies developing their search logging

graduated from MIT with an S.M. in computer science, and Carnegie Mellon
University with a B.S. in
both mathematical studies and computer science.

Pete Nuthall is an analyst on Forrester’s eBusiness, Product, and
Channel Management research team and is based in Amsterdam.

research will focus on consumer telecom research, with an emphasis on mobile
telecom. Prior to his current role, Pete was an analyst with Frost &
Sullivan within the EMEA Mobile & Wireless Program. His coverage area
included emerging markets, FMC and Mobile Data Services. Previously, he worked
for BT as a Market Analyst where his responsibilities included benchmarking,
market sizing, forecasting and competitor intelligence.

is a graduate of the Hull University in England and holds a degree in American

Dr. Alexander Peters is a principal analyst on Forrester’s IT
Leadership research team and is based in Aachen,

research will focus on the development of IT strategies, enterprise
architectures, governance and process frameworks, the consolidation and
streamlining of IT, change management and communications strategies, sourcing
strategies, and business technology trends and directions.

to this role, Alex was a Principal Advisor for the EMEA Forrester Leadership
Boards CIO Group. Prior to Forrester he worked as an independent consultant,
interim manager, and coach with a large European automotive company.
Previously, he worked for EDS and IBM as an executive senior consultant
responsible for several international customer projects in various IT
operations, and technology management areas, and served five years as a
research scientist in high-performance computing at the IBM Scientific Center

received a master’s degree in engineering from the Civil Engineering Institute
in Bucharest, Romania
and a PhD in engineering from the Technical University Aachen in Germany. He
also holds a postdoctoral fellowship from Princeton University.

Sarah Rotman Epps is an analyst on Forrester’s Product and
Channels research team and is based in Los
Angeles, CA.

research will primarily contribute to Forrester’s offerings for the eBusiness,
Channel and Product professional. She is a leading expert on eBusiness strategies
for the travel industry. Sarah will help travel eCommerce professionals
optimize their Web strategies for marketing, merchandising, and customer
service. Prior to her analyst role, Sarah was a researcher and an editor at
Forrester, supporting Forrester’s research in the travel, retail, and financial
services industries. Prior to Forrester, Sarah was the publishing director of
Let’s Go travel guides, where she oversaw the publication of the annually
updated series of 40 books. She also worked for Let’s Go as a writer and
editor, writing new coverage for Let’s Go: Hawaii,
Let’s Go: Boston, Let’s Go: Austria & Switzerland,
and Let’s Go: Southeast Asia.

holds a B.A. in visual and environmental studies from Harvard University.

James Staten is a principal analyst on Forrester’s IT
Infrastructure and Operations research team and is based in Foster City, CA.

research will focus on server infrastructure, virtualization and data center
operations including x86 server hardware, x86 processor, high-performance/grid
computing, and overall systems architectures. James came to Forrester from Azul
Systems where he was Director of Product Marketing, and Sun Microsystems where
he was Director of Marketing, Software and Director of Storage Software and Solutions
Marketing. Prior to joining Sun, he was the Chief Marketing Officer at ApplianceWare
and a Principal Analyst at Gartner, where he directed the Emerging Server Technologies
Worldwide research service.

earned a Masters in Journalism from the Annenberg School of Communications at
the University of Southern California and a Bachelors degree in
Psychology from the University
of North Texas.

Peter Sterpe is a senior analyst on Forrester’s Architecture and
Development research team and is based in Cambridge,

research will focus on management of the application development organization.
Peter will work with application development and program management executives
to help them optimize their organizational effectiveness through pragmatic
metrics and the alignment of roles and responsibilities with strategic goals.
Peter has twenty years of experience managing and consulting with application development
organizations. Prior to joining Forrester, Peter was Chief Technology Officer
at CuraSpan, an Internet application service provider in the healthcare space.
He has also led engineering teams at companies like KPMG, Allaire, and
Interleaf in a range of efforts from new product development to cross-platform
porting. In addition, Peter was a consultant for Renaissance Strategy Group in
knowledge management and Cambridge Technology Group in application development
to clients in the telecommunications, insurance, energy and health care

earned a Bachelor of Science degree in computer science from MIT and a master
of science from MIT’s Artificial Intelligence Laboratory.

Chloe Stromberg is an analyst on Forrester’s Marketing
research team and is based in Foster
City, CA.

research will focus on marketing technologies and services for the
pharmaceutical and automotive industry. Chloe’s key research topics for pharmaceutical
marketers include compliance and adherence programs, customer relationship
marketing, key opinion leader (KOL) management, and eDetailing. For automotive
marketers, Chloe will focus on experience strategy, car-buying behavior,
emerging marketing tactics and lead management. Prior to her work as an
analyst, Chloe served as a researcher at Forrester. Before joining Forrester,
Chloe developed Web prototypes and marketing strategies for an Idealab NY
startup, ran the press office at P.S.1 Contemporary
Art Center
in New York City, and conducted field interviews
for the Survey Research
Center at the University of Michigan.

holds an M.A. in economics from Boston
University, and a B.A. from Hampshire College.


Norbert Kriebel has moved from Forrester’s office in Frankfurt,
Germany and is now based in San Diego, CA



Sean Sweeney moved from the analyst organization to Forrester’s
Leadership Boards where he is launching a Sourcing and Vendor Management
Council. Christine Ferrusi Ross will be covering Sean’s research area while
identifying his replacement.


Niek van Veen, associate analyst, EMEA Product and
Channel research team is now based in London.




Lars Goddell has left Forrester.





One Response to “Analyst Movements: changes at Forrester Research”

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