Great IIAR Event Last Night…Despite the Rain

22 January 2010

Last night IIAR hosted its first meeting of 2010 in Silicon Valley hosted by Cisco. Despite the torrential rain in the Bay Area, about 25 AR professionals made the trek to network, socialize and hear  Carter Lusher with Sage Circle present on “Trends in the Analyst Ecosystem.”

In addition to talking about the firm acquisitions such as AMR and Burton a topic of discussion was what is an analyst these days with Carter supposing that analysts have contractual agreements with end users and vendors. The group also explored ways to use Twitter in AR programs and several Twitter AR pro’s were there including Peggy O’Neill, Rob Hilsen with Genesys,  Kathleen Schaub with Sybase,  Jessie Freund with Cisco.

The next meeting is in March…watch for an announcement date from IIAR and hope to see everyone there.

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