Twitter Helping Politicians Use Itself

07 November 2010

According to ClickZ (via KStreet Café) Twitter has hired Adam Sharp to provide advice to DC politicians and bureaucrats on how to use the micro-blogging platform for the pubic good. Why?

“A Twitter spokesperson told ClickZ in June: ‘We are seeing strong growth of government, policy, and political usage of Twitter, and we want to help officials get the most out of our service to better communicate with constituents.’ “

(Given Facebook’s capacity and usage as a hub for political campaigns, maybe it should be thinking of doing something similar, if it hasn’t already.)

Not a bad idea at all . . . social web platforms providing strategies to specific target user groups for getting the most out of them. It should make government relations consultants a bit nervous that platforms are  stepping into their advisory role.

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