Frankly, this is just one of the coolest pieces of video I have seen anywhere.
The power of music to transform lives and aid memory and brain function is epic.
At Hill+Knowlton, we spend an awful lot of time ensuring brands have a great story that they can articulate anywhere. This video got me thinking though, does a brand have a soundtrack to go with that story? Can you give it one?
I’m going to try and find out this year.