Lori is a the Director of the Consumer Marketing Practice at Hill & Knowlton. With more than 15 years of experience, Lori has special expertise in branding and consumer awareness building.  She has an extensive background in both consumer and corporate media relations, product launches, influencer programs, special events and executive positioning.

Prior to joining H&K, Lori worked at GCI, where she ran a group of consumer accounts, including Intel, Pioneer and Sony Ericcson. In this role, Lori developed and led campaigns to build brand recognition and consumer demand.

Lori graduated from Arizona State University (Tempe, Arizona) with a degree in journalism.