November 2005 - Posts

• CSR and Corporate Brand

  At a recent 1/2 day session called Corporate Social Responsibility and the Corporate Brand, Dr. Jay Handelman , associate professor of marketing at Queen's University School of Business, argued for CSR taking a central strategic role in a company's branding Read More... Posted 24 November 2005 12:45 by Boyd Neil | 0 Comments Filed under: CSR and Transparency

• It Ain't Over Yet

  For those who believe the battle against corporate fraud ended with the prosecutions of senior executives at Enron, Tycos and Worldcom, or that discussing the importance of improving business standards of behaviour has been over-shadowed, say, by the Read More... Posted 22 November 2005 11:52 by Boyd Neil | 3 Comments Filed under: Reputation

• Resources on Socially Responsible Investing

  I have recently added a blog to my blogroll on socially responsible investing. This blog "salon" called SRI Notes features contributions by a number of writers, although the lead blogger appears to be a portfolio manager based in Palo Alto, Calfornia Read More... Posted 18 November 2005 16:15 by Boyd Neil | 1 Comments Filed under: CSR and Transparency

• What Clients Want from Consultants

  A couple of weeks ago, Hill & Knowlton Canada held a professional development weekend called 'Values in Action'. The goal of this annual -- more or less -- training session is to discuss with junior consultants principles and best practices in our discipline Read More... Posted 16 November 2005 07:33 by Boyd Neil | 0 Comments Filed under: Reputation

• Citizen Journalism Redux

  Citizen journalism is becoming synonymous with blogs by professional journalists, reformed hackers and political pundits. This is unfortunate because true citizen journalism is something else . . . something more valuable in tracking mood and opinion Read More... Posted 01 November 2005 13:18 by Boyd Neil | 0 Comments Filed under: CSR and Transparency