Welcome to Collective Conversation Sign in | Join | Help

Brendan Hodgson

  
Insights from a Canadian PR practitioner on the implications of digital and social media on corporate communications, crisis, issues and reputation management.

Subscribe

News

"Words ought to be a little wild, for they are the assault of thoughts on the unthinking." Keynes

free counter with statistics
"The finger that rules the dial controls the air." Durant

Add to Technorati Favorites

Brendan Hodgson's Facebook profile

Search

 Go

Post Calendar

<November 2006>
MoTuWeThFrSaSu
303112345
6789101112
13141516171819
20212223242526
27282930123
45678910

PR and Numbers don't Mix

It's a sad reality that many of us got into PR because we didn't get along well with numbers ...unless of course we could fix them :-) ...and although I passed this test, it wasn't easy...

Can you pass 8th Grade Math?

 

Published 21 November 2006 10:43 by Brendan Hodgson

Comment Notification

If you would like to receive an email when updates are made to this post, please register here

Subscribe to this post's comments using RSS

Comments

  • Niall Cook said:

    10/10. Clearly I'm in the wrong business.
    November 21, 2006 16:06

  • Brendan Hodgson said:

    Ego^2(geek/blogger) - Modesty = Niall
    November 21, 2006 16:13

  • ColinMcKay said:

    10/10 - but why can't I figure out what tax I have to pay in the grocery store?
    November 22, 2006 02:30

  • Ryan said:

    10/10.  I don't like to brag, but I was in math club.
    November 22, 2006 04:01

  • Brendan Hodgson said:

    I had to guess on one... so I didn't do too badly. But clearly something is wrong if we're taking such pride in successfully completing a Grade 8 math test.
    November 22, 2006 13:07

  • Charlotte said:

    8/10... but why should I care?? Oh yeh - Business - making profit - good reputation...PR??? Think thats the trail!
    November 23, 2006 16:49

  • Jonathan Dunn said:

    10/10...surprisingly. Worth noting though that numbers are very important in PR - media impressions, audience reach, rating points, demographic statistics, technorati tracking, number of journalists you can cram into a session, etc...But I'm glad no one depends on me to calculate the load bearing capacity of a bridge.
    November 23, 2006 21:49

  • David Jones said:

    Whew.  9/10...educated guess on one of them...much better than my real Gr. 8 math abilities.
    November 25, 2006 19:10

Leave a Comment

(required) 
(optional)
(required) 
Submit

About Brendan Hodgson

An 11-year PR veteran and H&K Canada's Vice President, Digital Communications, Brendan specializes in the areas of Digital Communications and Social Media, specifically helping organizations more effectively use the web, social media and its associated tools and technologies to inform, educate and engage their target audiences. When not doing this, and if time permits, he pursues his other passion in the areas of issues management and crisis communications. He speaks regularly to clients and at conferences on the issues of digital communications, social media, and online crisis and issues management.
 
 
Copyright 2005-2006 Hill & Knowlton