Yesterday in it's Thought du jour, the Globe & Mail fed up a quote from Ralph Bunche that captures the essence of effective communication and the power of social media: "If you want to get across an idea, wrap it up as a person."
After having drinks last night with an ad guy, a TV producer and a broadcast technician (is that what you're called, brother?), I realized that the discussion - in all its eclectic beauty - would have lost it's energy and impact had those same thoughts and opinions not been born from the people sharing them but were instead fed from some faceless entity.
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About Brendan Hodgson
An 11-year PR veteran and H&K Canada's Vice President, Digital Communications, Brendan specializes in the areas of Digital Communications and Social Media, specifically helping organizations more effectively use the web, social media and its associated tools and technologies to inform, educate and engage their target audiences. When not doing this, and if time permits, he pursues his other passion in the areas of issues management and crisis communications.
He speaks regularly to clients and at conferences on the issues of digital communications, social media, and online crisis and issues management.