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Brendan Hodgson

  
Insights from a Canadian PR practitioner on the implications of digital and social media on corporate communications, crisis, issues and reputation management.

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<March 2007>
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HKDP Quebec Election Predictor: The Final Numbers are in!

final_Predictionshkdp

 

Nearly a month, 100,000+ page views, approx. 37,500 unique visitors, and numerous media and blog hits later, HKDP's Quebec election predictor appears to have (just about) nailed it... that is, if you had correctly predicted last night's outcome. (click on the image for a larger size)

With the final voting percentages tossed into the mix, the end result showed the predictor giving the Liberals (PLQ) slightly fewer seats (45) from their actual (48), the separatist PQ scoring slightly higher (39) than their actual (36), and bang on for the ADQ at 41.

Not bad, I think, when it's a system based purely on playing the numbers. Next up (sooner or later being the question), the next version of the Federal Election Predictor.

Published 27 March 2007 05:20 by Brendan Hodgson

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  • Ian Barr said:

    Funny enough, I was watching the results on CBC last night wondering how our Predictor compared.
    March 27, 2007 14:22

  • Brendan Hodgson said:

    I was at the Third Monday meeting with Michael Geist, but my thoughts weren't too far from the predictor; because no matter how confident you are (and we spent a lot of time on this), until the actual date, you never know if the formula is right, wrong, or (worse) really wrong.
    March 27, 2007 14:40

  • Brendan Hodgson said:

    I asked the question a few weeks ago: What's an election without an election predictor ? And with the

    September 10, 2007 17:10

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About Brendan Hodgson

An 11-year PR veteran and H&K Canada's Vice President, Digital Communications, Brendan specializes in the areas of Digital Communications and Social Media, specifically helping organizations more effectively use the web, social media and its associated tools and technologies to inform, educate and engage their target audiences. When not doing this, and if time permits, he pursues his other passion in the areas of issues management and crisis communications. He speaks regularly to clients and at conferences on the issues of digital communications, social media, and online crisis and issues management.
 
 
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