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Brendan Hodgson

 
Insights from a Canadian PR practitioner on the implications of digital and social media on corporate communications, crisis, issues and reputation management.

The political attack ad as a model for digital discourse...

Forget about public amateur slagging matches via blog posts... this should be the new model for reputation mud-slinging and other forms of intellectual (and not so) verbal ejaculate and self-indulgent puffery... A much more creative and civilized approach, don't you think?

(courtesy of neatorama)

 

Published 13 December 2007 17:38 by Brendan Hodgson

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About Brendan Hodgson

An 11-year PR veteran and H&K Canada's Vice President, Digital Communications, Brendan specializes in the areas of Digital Communications and Social Media, specifically helping organizations more effectively use the web, social media and its associated tools and technologies to inform, educate and engage their target audiences. When not doing this, and if time permits, he pursues his other passion in the areas of issues management and crisis communications. He speaks regularly to clients and at conferences on the issues of digital communications, social media, and online crisis and issues management.