27 August 2007 - Posts

• Bad memory reaps rich reward in the shape of a case study in community building

  So last week I posted on the social media initiatives of some of Canada's bigger/est banks... A day or so later, Michael Seaton , the catalyst behind Scotiabank's own Web2.0 campaigns , reminded me - in an excellent contextual post - of Van City's Change Read More... Posted 27 August 2007 08:09 by Brendan Hodgson | 5 Comments Filed under: Social Media, corporate