Browse by Tags

• crisis
• election predictor
• Employee Communications
• Fun stuff
• Media
• Public Affairs
• Public Relations

• Are "Tweets" News? In times of crisis, the debate is meaningless

  Much is being written about Twitter's coming of age, particularly as it relates to information sharing during times of crisis; the horrific terrorist attacks in Mumbai being the most recent example (see trend chart here ). It is, without question, a powerful Read More... Posted 28 November 2008 08:30 by Brendan Hodgson | 2 Comments Filed under: Employee Communications, Social Media, Public Relations, case studies, crisis

• H&K Election Predictor 2008 Nails It! ... (well, almost)

  Thirty-six days, 72,000 visits, nearly 700,000 page views, and 100+ mentions across various political and media blogs and discussion forums later, and the moment of judgement for the 2008 version of Hill & Knowlton Canada's Federal Election Predictor Read More... Posted 15 October 2008 10:00 by Brendan Hodgson | 1 Comments Filed under: Public Affairs, Social Media, Fun stuff, case studies, election predictor

• Radio-Canada guides viewers through the Election Predictor

  I find this interesting, given that we had considered doing something similar. But it's kind of cool to have someone do it for us. Here's Philippe Schnobb of Radio-Canada, the French language arm of the Canadian Broadcasting Corporation (CBC) providing Read More... Posted 01 March 2007 05:35 by Brendan Hodgson | 0 Comments Filed under: Media, Social Media, case studies

• Election Predictor 2.0 - 2007 Quebec Edition goes live

  Following on the success of H&K Canada's 2006 Federal Election Predictor , itself born from the UK's 2005 version , Hill & Knowlton Ducharme Perron ( HKDP ), H&K Canada's wholly-owned Quebec subsidiary, has unveiled the latest, Quebec-based Read More... Posted 27 February 2007 16:08 by Brendan Hodgson | 1 Comments Filed under: Social Media, case studies

• Putting words into action - JetBlue's Customer Bill of Rights faces its first test

  After storms resulted in the cancellation of 68 flights over the weekend, JetBlue now faces the first major test of its recently-launched, and much-touted Customer Bill of Rights . YouTube videos by the CEO and 'enshrined' commitments aside, and despite Read More... Posted 26 February 2007 08:18 by Brendan Hodgson | 3 Comments Filed under: Social Media, Public Relations, case studies