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• Alberta election campaign heats up online... but is it all for naught?

  According to political scientist David Taras, quoted in a recent Canadian Press story , apparently so: "The basic rule so far is that things that go on in cyberspace don't have an impact unless they're picked up and legitimized by the mainstream media." Read More... Posted 12 February 2008 08:13 by Brendan Hodgson | 0 Comments Filed under: Public Affairs, Social Media, transparency, facebook, advocacy

• Alberta Election Predictor 2008 launches... What's your take on the numbers?

  Once more into the breach! H&K Canada has today unveiled the newest edition of its highly popular Election Predictor franchise in time for the March 3rd election in Alberta, home to much of Canada's oil and gas industry, and key driver of Canada's Read More... Posted 07 February 2008 08:30 by Brendan Hodgson | 3 Comments Filed under: Public Affairs, Social Media, Fun stuff, facebook, government

• When employees take it upon themselves to "communicate"... right way or wrong way?

  Is Facebook ever dull? Not so long as issues such as this rise from the echo-chamber. Today, the National Post printed a small piece on a Facebook Group (3500+ members strong) created on behalf of Tim Hortons' employees (although whether the creator is Read More... Posted 11 January 2008 08:41 by Brendan Hodgson | 7 Comments Filed under: Employee Communications, Social Media, transparency, facebook, advocacy

• Keep hitting the refresh button... over and over (and over) again

  Easing gently into 2008, I thought I'd start off with a more light-hearted and somewhat ironic ode to that great time-waster, Facebook. Read More... Posted 10 January 2008 08:23 by Brendan Hodgson | 4 Comments Filed under: Social Media, Fun stuff, facebook

• Issues management and the social Web - black and white, or shades of gray?

  I was quoted this morning in an article related to an issue pitting Dalhousie University against a Facebook group protesting the school's use of animals for research. You can read the story here (and find additional context here ). It's an interesting Read More... Posted 28 August 2007 10:43 by Brendan Hodgson | 1 Comments Filed under: Social Media, Public Relations, transparency, facebook, crisis

• Canada's banks get social...

  Quite the trend appears to be unfolding in the Great White North as TD Canada Trust and RBC join Scotiabank , representing three of Canada's five biggest banks, in embracing social media to engage with existing and potential customers. Today, RBC announced Read More... Posted 22 August 2007 08:16 by Brendan Hodgson | 2 Comments Filed under: Social Media, facebook, corporate