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• I'm Sorry I am Writing About Apologies....

  What is it with CEO apologies? The media are fixated on them. Last week I took a call from a reporter who wanted my opinion as to whether Bob Eckert , Mattel's CEO, did a good job apologizing following his company's troubles with toys and lead. And I Read More... Posted 19 February 2008 16:17 by Chris Gidez | 1 Comments Filed under: Crisis Communications, Mattel, Bob Eckert, CEOs

• What in Heaven's Name Are They Teaching Our Kids These Days?

  For you loyal and few out there, I bet you were wondering if had abandoned my blog. No, I haven't. Just been busy taking care of clients. Oh, and learning the hard way that when one writes a blog on corporate crisis matters, one has to be careful not Read More... Posted 25 September 2007 22:24 by Chris Gidez | 1 Comments Filed under: Crisis Communications, JetBlue, The New York Times, Mattel, Wharton School of Business, remuneration

• Oops! -- Lessons for companies doing preemptive PR, and journalists' lack of dilligence

  Both the New York Times and Mattel Have Egg (Foo-Yung) On Their Faces By now most of us have now learned that Mattel is the most recent company to order a recall of products manufactured in China , in this case toys featuring popular Sesame Street and Read More... Posted 02 August 2007 18:48 by Chris Gidez | 0 Comments Filed under: Crisis Communications, Recall, The New York Times, Lead Paint, China, Mattel