November 2006 - Posts

• Exploding Things

  This video flew around a while back and I am so glad to see that Nike have decided to make something of it with the launch of new Nike golf ball website - Nike Juice 312 . I love how these little cult trends ( Coke + Mentos , human beatbox, etc), promoted Read More... Posted 17 November 2006 17:11 by James Gregson | 1 Comments

• Prediction

  Part of the reason I first started blogging on my own was to show that I had seen all the viral content that people forward to each other first. So, in that vain, I predict that this video will reach 1 million views by the end of the month [its at 738 Read More... Posted 17 November 2006 16:32 by James Gregson | 2 Comments

• THE WEEK via SMS

  I got an email a few days ago from a guy at Trylon Strategic Media Relations who had read my previous post where I mentioned "publications like THE WEEK will not last". He wanted to tell me that Trylon SMR had built out an SMS version extension of THE Read More... Posted 16 November 2006 14:20 by James Gregson | 0 Comments

• THE WEEK - Digital Media Breakfast

  Just attended a rather entertaining breakfast at the Four Seasons , organized by THE WEEK and The Conference Board who invited Martin Sorrell , Mel Karmazin CEO of SIRIUS Satellite Radio, Dan Rosensweig COO of Yahoo! and Michael Wolf COO of MTV Networks. Read More... Posted 09 November 2006 17:52 by James Gregson | 0 Comments

• Sundance Mobile Films

  Today Robert Redford announced a partnership with the GSM Association and the Sundance Film Festival to create short films for viewing on mobile phones. H&K's NY Marcomms team helped organize and launch this announcement today at the Museum of Television Read More... Posted 08 November 2006 21:43 by James Gregson | 1 Comments Attachment(s): GSMA.jpg

• The Latest from Juice Wireless

  Just met with my friend over at Juice Wireless to get an update on thier latest and greatest product - JuiceCaster . " JuiceCaster is a rich, multi-media mobile phone and Web blogging and social networking community. It enables the user to easily capture Read More... Posted 06 November 2006 15:08 by James Gregson | 0 Comments

• NHL Embracing Google Video

  The National Hockey League has agreed to provide videos of full-length games to Google Video . The current season's games as well as a selection of old games will be available at: http://video.google.com/nhl.html . The deal includes current season games Read More... Posted 03 November 2006 14:44 by James Gregson | 1 Comments

• Disney MVNO Learning from ESPN ?

  It looks like Disney is trying to lure customers its MVNO. As of November 1, Disney Mobile is trying to lure customers to sign up for its service during the holiday season by lowering the cost of its handsets and offering a month of service for free. Read More... Posted 02 November 2006 15:04 by James Gregson | 0 Comments

• Mobile ESPN - "One and Done" ?

  It’s official, Mobile ESPN will cease to provide wireless service as of December 31st and focus on delivering their content through a nationwide carrier (any guesses on who it will be?). Surprised? I am not completely surprised, but after some research Read More... Posted 01 November 2006 23:33 by James Gregson | 1 Comments

• Jupiter Release US Mobile Research

  I just got a hold of the latest report by Jupiter on on mobile marketing in the US - the new report " US Mobile Marketing Forecast, 2006 to 2011 " was released on October 23rd. Within the report, JupiterResearch projects that total spending on mobile Read More... Posted 01 November 2006 15:46 by James Gregson | 0 Comments