July 2008 - Posts

• Want an offbeat idea to launch your mobile phone?

  Just us the mobile to shoot the Campaign. Flash back At first, the French Government introduced to the communication / ad industry a new idea: No more advertising on state-owned France TV in 2011. So, the communication / Ad industry decided to create Read More... Posted 24 July 2008 15:16 by Marc Arnold | 1 Comments

• CHINA, SHIFT_Out of the ordinary

  In 18 days exactly, the 8/8/2008 at 8 am (Beijing time), China will show its modern face to the world, and by this means China should change bit-by-bit the way millions think. We are at the middle of the year 2008 and I believe it’s the right moment to Read More... Posted 21 July 2008 15:34 by Marc Arnold | 1 Comments