Hello everyone.
By way of introduction, my name is Matt and I am a bit of a geek. Quite a bit of a geek, as it turns out. From borrowing my Dad's modem in the 80s to connect to bulletin boards through to getting involved with Twitter, I've always been fascinated by the capacity for technology to shrink the world.
It's no secret that we're living in a remarkable age. We're witnessing the democratisation of media and are faced with a constant onslaught of new tools to help us - as human beings - keep in contact with each other.
In terms of social change, I strongly feel that history will look back on the current era as just as revolutionary as the invention of the press in the 15th century AD. It's wonderful to be a part of it.
This blog will track trends and exciting developments in digital communications and attempt to add some analysis of what it means for the world of PR.
I welcome your comments and, of course, collective conversation.
Comment Notification
If you would like to receive an email when updates are made to this post, please register here
Subscribe to this post's comments using
Comments
About Matt Overington
Matt Overington heads up Hill & Knowlton's digital practice across Australasia. As a former IT journalist and developer, he's on the lookout for the next big thing - and ways that digital tools are changing how we communicate.