To celebrate their majority, Virgin Atlantic are offering free software called Podcatcher to customers and potential customers which will enable them to download mp3 audio files with content relevant to Virgin routes. The first 4 of these 'podcasts' are all species of New York audio guide. The firm behind the Virgin initiative is Loudish.com , and they are blogging away about their B2B and B2C podcast solutions. How long before downloading becomes part of exclusive in-flight entertainment?