September 2005 - Posts

• Hold the front page

  Holidays. Every now and then I need to unplug myself from the modern world for a few days. This previous week afforded me that opportunity as I spent it literally in the middle of nowhere somewhere in the deep south of Burgundy. The house we stayed in Read More... Posted 28 September 2005 16:31 by Chris Colby | 0 Comments Filed under: RSS

• Tuning into CGM

  Cymfony's Cindy Sullivan has posted a very thorough guide to taking advantage of Consumer Generated Media (CGM). However, one key difference between using blogs and other discussion to predict the buzz about forthcoming media products (movies, TV series, Read More... Posted 22 September 2005 14:02 by Guy Howard | 0 Comments

• Hats off to Saab for ambitious viral

  With so many brands experimenting with viral marketing, it requires a combination of great idea and execution to stand out from the crowd. Saab have done this with the surprisingly detailed and addictive Race Against Time . Race Against Time has been Read More... Posted 15 September 2005 14:42 by Chris Colby | 0 Comments Filed under: Online marketing

• Google Blog Search

  Google has launched its new Blog Search tool and reaction has started to filter through. Word Munger is concerned about the lack of plagiarism protection. This may be partly because the new search isn't a true full-text search across all sources, as some Read More... Posted 14 September 2005 15:11 by Guy Howard | 0 Comments