Dear reader: welcome to Elbow Grease, my new blog about
getting things done* in public relations and digital communication.
Three principles will guide Elbow Grease:
- Focus. Elbow Grease will focus on providing practical advice about how we can achieve tangible results with public relations and digital communication.
- Clarity. I'll read everything three times before I post it to Elbow Grease; that way, you'll only need to read it once.
- Brevity. I'll get to the point before you click through to the next blog.
Of course, all comments are welcome. I'll moderate them, but only to stop the spammers.
* To borrow a phrase from David Allen