August 2006 - Posts

• Who ya gonna call?

  By: Ian Barr My roommate walked into our living room a few nights ago, sat down on the sofa and proceeded to explain (actually it was more of a rant come to think of it), how his mobile phone carrier completely mishandled his customer service issue. He Read More... Posted 30 August 2006 15:03 by Ian Barr | 0 Comments

• Media drop gets Firewalled

  By: Ian Barr Every PR agency in Toronto is no doubt emailing this Ketchum PR blunder internally and externally to their friends within the PR industry. While the Ketchum IBM team did overlook a pretty significant element of the concept, I can sympathize Read More... Posted 22 August 2006 22:31 by Ian Barr | 0 Comments

• Snakes on my Brain - Masses struggle to create mass appeal

  By: Terra Pobuda While I’m loathe to add my two cents to the Snakes on a Plane (SoaP) conversation, frankly I (as others, perhaps?) grew weary of the web-based furor well in advance of the movie’s actual big screen debut. But it has got me thinking. As Read More... Posted 22 August 2006 16:20 by Terra Pobuda | 0 Comments

• Paging Dr. Gonzo

  By Darren Leroux There was a reason I left journalism six years ago to move over to the ‘dark side’ and up until a few days ago I couldn’t quite effectively articulate why, beyond the obvious monetary gains and job security. Then I was skimming Slashdot Read More... Posted 02 August 2006 15:10 by Darren Leroux | 0 Comments

• moral-IT-y

  By: Terra Pobuda According to a recently published Ipsos-Reid survey (conducted on behalf of Sun Microsystems ), more and more companies – in fact, 30 per cent - have or are considering banning from the office, file storing devices such as MP3 players, Read More... Posted 02 August 2006 11:42 by Terra Pobuda | 3 Comments

• Targeting technology at lesbians and gays

  By: Ian Barr Did you know that gays, lesbians, bisexuals and the transgendered (LGBT) tend to be early adopters of new products and services with a higher penetration of cellphone ownership, texting and Internet use at home? I’m not making this up. The Read More... Posted 02 August 2006 12:30 by Ian Barr | 0 Comments Filed under: Sponsorship Attachment(s): Pride_lowrez.jpg