July 2006 - Posts

• The blog as news medium - a best practice?

  Until last week Roger Dassen was external accountant for Ahold , mother company of Holland's largest supermarket chain Albert Heijn and foreign supermarket Tops. He is also chairman of the board of Deloitte . Last week he held his leaving party at Ahold Read More... Posted 12 July 2006 09:48 by Kalle Siebring | 2 Comments

• Lack of corporate presence hurts ICT brands

  The lack of corporate presence in local markets like The Netherlands hurts ICT brands. Recent image research by the Dutch magazine 'Incompany', executed in end of 2005/beginning 2006, shows a dramatic drop in appreciation of ICT brands. At the same time Read More... Posted 11 July 2006 10:34 by Paul Kok | 0 Comments