Welcome to the world’s first augmented reality news release launched on a Thursday in June… Our promotional video (featuring our esteemed CEO without trousers) appears to play directly on a piece of paper.
If you want to try it out, go to http://hillandknowlton.com/cannes and follow the instructions (you will need access to a printer and a webcam). Or if [...]
Author Archives 
tbwebb •
CEO in Pants Down Promo Augmented Reality Video
PR Lions entries up 32% as Taaffe becomes Jury President
Hurrah, year 2 and PR entries to Cannes Lions 2010 are up by a third on 2009. H&K CEO Paul Taaffe, this year’s PR Lions Jury President, and his panel will have more than 570 pieces of work to look at from around 50 countries. I’m told that in house PR dept entries are up… I [...]
As I was saying...
Just when you thought it was safe, the Cannes Lions Festival will be rearing its head again in a few weeks and so too is Cannes Eye, from now until it’s all over.
This time you’ll be able to get a real-time sense of what’s hot and what’s not, as Cannes Eye will be aggregating and [...]
The Last Post?
“Welcome back to the real world”, said a colleague on my return to the office. Indeed, just a weekend or so later, Cannes Lions 2009 does have a distinctly other-worldly quality.
But it really happened, H&K was really there – we are no longer newbies. So, after our first year in Cannesland, what lessons have we learned?
First, that [...]
No ads equals no innovation…?
Eric Jackson in Business Week last week accused Twitter of a lack of innovation. A self-proclaimed huge fan of Twitter, he writes:
“…I have grown baffled and annoyed at one of Twitter’s greater non accomplishments: Since I’ve been using the service, its functionality and offerings have barely improved.”
So far so good but then Eric continues:
” …I [...]
Shakespeare in Cannes
Would Shakespeare feel comfortable at the Cannes Lions? Surely yes.
He would certainly understand the overall context of stress (Great Recession v Tudor England) and, having struggled to pay the rent, the problem of trying to put a premium on creativity while commercial pressures rise. He would appreciate the changing balance of power in content distribution [...]
Tumbleweed on La Croisette?
A month or two back I thought that we had made a big mistake and, having committed to Cannes Lions, our team would be standing on a deserted Croisette, with the mistral blowing the tumbleweed. Turns out that rumours of Cannes’ demise have proved well premature. Entries and delegates may be down from last year [...]
Can we?
With Cannes Lions 2009 only weeks away and the PR industry attending for the first time in 55 years, we thought it was a good time to launch an event blog to give PR a voice. Over the next few weeks and during Cannes itself we will be blogging from a PR perspective and showcasing [...]