Much like Dell on the day it launched its first corporate blog to a cacophony of the ‘righeous’, Skittles faced off against the wrath of the (m)asses and (barely) endured. Trent Reznor, on the other hand, is calling it quits. And can you blame him?
I will be tuning out of the social networking sites because at the end of [...]
Category Archive for ‘Miscellaneous’ 
Can brands (re)gain the high ground?
Perspectives on Canadian Twitter use... or are they?
So according to a recent Ipsos Reid study, “ONLY” about one out of every 100 Canadians is using Twitter (which apparently translates to “ONLY” 1.45 per cent of the Internet population in Canada). Is it ONLY me, or am I reading too heavily into the implied message here?
Granted, my Cannes colleague Niall recently blogged about several other studies [...]
Shakespeare in Cannes
Would Shakespeare feel comfortable at the Cannes Lions? Surely yes.
He would certainly understand the overall context of stress (Great Recession v Tudor England) and, having struggled to pay the rent, the problem of trying to put a premium on creativity while commercial pressures rise. He would appreciate the changing balance of power in content distribution [...]