Update: Q&A now added to the playlist and video below.
It’s becoming clear from all the feedback, blogs and tweets that Twitter’s Biz Stone pulled the biggest crowd with a jam-packed auditorium at the Cannes Lions festival Monday.
We’re in the process of making all of the seminar available to watch online and here’s the first part, [...]
Category Archive for ‘Tweet-up’ 
Watch the Cannes Lions Twitter seminar online
Going beyond "awareness"
The always thought-provoking Karen McGrane argued recently why “Web ads suck”, She cites a litany of usual suspects: lack of investment compared to other channels, questionable measurement, size and technical constraints and, most interestingly from my perspective, the fact that advertising should be “about more than awareness”. As a career PR professional, this last point caught my attention – [...]
No ads equals no innovation…?
Eric Jackson in Business Week last week accused Twitter of a lack of innovation. A self-proclaimed huge fan of Twitter, he writes:
“…I have grown baffled and annoyed at one of Twitter’s greater non accomplishments: Since I’ve been using the service, its functionality and offerings have barely improved.”
So far so good but then Eric continues:
” …I [...]