The Marketing Blender

A juicy cocktail of Marketing, Branding, Social Media, Design, Culture, and PR Strategy. By Fergus Kibble, Director Strategy & Planning, Hill & Knowlton Sydney

This blog is part of Collective Conversation

Posts Tagged ‘brand positioning’

Don’t Be a Dinosaur this Recession: 5 thought-starters

Published on 19th February, 2009 by Fergus Kibble

Posted in Blender Sessions, Branding, Marketing in a Recession |

Tags: brand positioning, Branding, consumer confidence, innovation, Marketing in a Recession, recession, value equation, value proposition