So, Royal Wedding nearly upon us…papers full of it…now bring on the ads. Apparently ITV could lose £8million in ad revenue on the day itself, as Ofcom has set a ‘no ads’ policy during the screening of the royal wedding.
But with a couple of weeks to go, advertisers are in the regal spirit .
First up T-Mobile. Have you seen this yet? Out today, it’s doing the rounds. Royal Family lookalikes dancing up the aisle to ‘Everybody in the House of Love’ by East 17. Have to say that some of the lookalikes look better than others. Loving Wills. Not sure whether Alison Jackson had anything to do with this one, but she must be making a mint this year with all the other work she’s been doing. The ad’s by Saatchi & Saatchi.
This one is a bit better – Freeview used the Corgis who starred in the King’s Speech in this ad to get people to upgrade to Freeview HD. We see Corgis race across the country, stealing sausages, cadging lifts down the river to watch the Royal Wedding on an upgraded TV. Cute. Created by my lovely friend JT’s agency 18 Feet & Rising. The agency has since split with Freeview. Shame.
And finally found this one – Wonga Envirofone. This ad got banned apparently, although watching it you can see why people might have complained…Not sure who’s their agency. Also a bit of googling reveals that their ads are often voted the most annoying.
That’s it for now – let me know if you find any more! Happy weekend.