Comments on: When GenY rules the world…or at least the marketing agencies http://blogs.hillandknowlton.com/meghanstuyvenberg/2009/02/23/when-geny-rules-the-world-2/ Inspiring best in practice youth marketing through sharing of ideas, strategy, trends and conversations about cool stuff Thu, 04 Feb 2010 19:23:14 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: Youth and Old Marketing 08 May 09 | mobileYouth - youth marketing mobile culture research http://blogs.hillandknowlton.com/meghanstuyvenberg/2009/02/23/when-geny-rules-the-world-2/comment-page-1/#comment-114 Youth and Old Marketing 08 May 09 | mobileYouth - youth marketing mobile culture research Fri, 08 May 2009 09:48:40 +0000 http://blogs.hillandknowlton.com/meghanstuyvenberg/?p=33#comment-114 [...] Hawking Crap (Greg Rollett) * When GenY rules the world…or at least the marketing agencies (Youth Marketing Insights) * Emails Miss Mark for Most of Gen Y (MarketingCharts) * Researchers ‘must evolve with [...] [...] Hawking Crap (Greg Rollett) * When GenY rules the world…or at least the marketing agencies (Youth Marketing Insights) * Emails Miss Mark for Most of Gen Y (MarketingCharts) * Researchers ‘must evolve with [...]

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By: Attention and Youth 30 April 09 | mobileYouth - youth marketing mobile culture research http://blogs.hillandknowlton.com/meghanstuyvenberg/2009/02/23/when-geny-rules-the-world-2/comment-page-1/#comment-109 Attention and Youth 30 April 09 | mobileYouth - youth marketing mobile culture research Thu, 30 Apr 2009 09:48:48 +0000 http://blogs.hillandknowlton.com/meghanstuyvenberg/?p=33#comment-109 [...] mobileYouth.org) (Slideshare) * When GenY rules the world…or at least the marketing agencies (Youth Marketing Insights) * What is your “freesumer” business model? (Youth Marketing [...] [...] mobileYouth.org) (Slideshare) * When GenY rules the world…or at least the marketing agencies (Youth Marketing Insights) * What is your “freesumer” business model? (Youth Marketing [...]

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By: Youth and Old Marketing 21 April 09 | mobileYouth - youth marketing mobile culture research http://blogs.hillandknowlton.com/meghanstuyvenberg/2009/02/23/when-geny-rules-the-world-2/comment-page-1/#comment-103 Youth and Old Marketing 21 April 09 | mobileYouth - youth marketing mobile culture research Tue, 21 Apr 2009 09:48:41 +0000 http://blogs.hillandknowlton.com/meghanstuyvenberg/?p=33#comment-103 [...] Hawking Crap (Greg Rollett) * When GenY rules the world…or at least the marketing agencies (Youth Marketing Insights) * Emails Miss Mark for Most of Gen Y (MarketingCharts) * Researchers ‘must evolve with [...] [...] Hawking Crap (Greg Rollett) * When GenY rules the world…or at least the marketing agencies (Youth Marketing Insights) * Emails Miss Mark for Most of Gen Y (MarketingCharts) * Researchers ‘must evolve with [...]

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By: Attention and Youth 10 April 09 | mobileYouth - youth marketing mobile culture research http://blogs.hillandknowlton.com/meghanstuyvenberg/2009/02/23/when-geny-rules-the-world-2/comment-page-1/#comment-93 Attention and Youth 10 April 09 | mobileYouth - youth marketing mobile culture research Fri, 10 Apr 2009 09:49:12 +0000 http://blogs.hillandknowlton.com/meghanstuyvenberg/?p=33#comment-93 [...] mobileYouth.org) (Slideshare) * When GenY rules the world…or at least the marketing agencies (Youth Marketing Insights) * What is your “freesumer” business model? (Youth Marketing Insights) * Are Young People [...] [...] mobileYouth.org) (Slideshare) * When GenY rules the world…or at least the marketing agencies (Youth Marketing Insights) * What is your “freesumer” business model? (Youth Marketing Insights) * Are Young People [...]

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By: Youth and Old Marketing 01 April 09 | mobileYouth - youth marketing mobile culture research http://blogs.hillandknowlton.com/meghanstuyvenberg/2009/02/23/when-geny-rules-the-world-2/comment-page-1/#comment-76 Youth and Old Marketing 01 April 09 | mobileYouth - youth marketing mobile culture research Wed, 01 Apr 2009 09:51:01 +0000 http://blogs.hillandknowlton.com/meghanstuyvenberg/?p=33#comment-76 [...] Hawking Crap (Greg Rollett) * When GenY rules the world…or at least the marketing agencies (Youth Marketing Insights) * Emails Miss Mark for Most of Gen Y (MarketingCharts) * Researchers ‘must evolve with [...] [...] Hawking Crap (Greg Rollett) * When GenY rules the world…or at least the marketing agencies (Youth Marketing Insights) * Emails Miss Mark for Most of Gen Y (MarketingCharts) * Researchers ‘must evolve with [...]

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By: Attention and Youth 23 March 09 | mobileYouth - youth marketing mobile culture research http://blogs.hillandknowlton.com/meghanstuyvenberg/2009/02/23/when-geny-rules-the-world-2/comment-page-1/#comment-42 Attention and Youth 23 March 09 | mobileYouth - youth marketing mobile culture research Mon, 23 Mar 2009 19:51:56 +0000 http://blogs.hillandknowlton.com/meghanstuyvenberg/?p=33#comment-42 [...] to Know PART FOUR (Slideshare) * When GenY rules the world…or at least the marketing agencies (Youth Marketing Insights) * What is your “freesumer” business model? (Youth Marketing Insights) * Are Young People [...] [...] to Know PART FOUR (Slideshare) * When GenY rules the world…or at least the marketing agencies (Youth Marketing Insights) * What is your “freesumer” business model? (Youth Marketing Insights) * Are Young People [...]

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By: Meghan Stuyvenberg http://blogs.hillandknowlton.com/meghanstuyvenberg/2009/02/23/when-geny-rules-the-world-2/comment-page-1/#comment-4 Meghan Stuyvenberg Mon, 23 Feb 2009 06:24:00 +0000 http://blogs.hillandknowlton.com/meghanstuyvenberg/?p=33#comment-4 Hi Laurel, thanks for the comment, very exciting entering the blogging world from this side :) I quite enjoyed your presentation as well, especailly after I let a few things soak in. Very interesting... Yes, I agree the VRaw case study felt different and clearly demonstrated some best-practice policies when engaging via social media. Your comment re: marketing v advertising brings up an interesting point as well about the line between the two. Do consumers know/care where the brand comms come from? Possibly they do by the nature of the message. Anyway, the lines seem blurred at the very least. And please note I updated my slip with your wrong info, silly mistake on my part, please accept my apologies! Cheers Hi Laurel, thanks for the comment, very exciting entering the blogging world from this side :) I quite enjoyed your presentation as well, especailly after I let a few things soak in. Very interesting…

Yes, I agree the VRaw case study felt different and clearly demonstrated some best-practice policies when engaging via social media.

Your comment re: marketing v advertising brings up an interesting point as well about the line between the two. Do consumers know/care where the brand comms come from? Possibly they do by the nature of the message. Anyway, the lines seem blurred at the very least.

And please note I updated my slip with your wrong info, silly mistake on my part, please accept my apologies!

Cheers

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By: Laurel Papworth http://blogs.hillandknowlton.com/meghanstuyvenberg/2009/02/23/when-geny-rules-the-world-2/comment-page-1/#comment-3 Laurel Papworth Mon, 23 Feb 2009 05:32:24 +0000 http://blogs.hillandknowlton.com/meghanstuyvenberg/?p=33#comment-3 Hi, saw your link on Twitter (btw, @silkcharm is my name on there) :) Y'know, we build bridges from what we know. Which is why you see agency people complaining that Facebook doesn't have a good ROI on advertising. No kidding - but it's not FB's fault! I'm starting to notice more and more virtual world stuff creeping into traditional media advertisements. Avatars and stuff. They don't even realise -it's just part of their world. Advertising is very different from marketing when it comes to socializing media - which is why VRaw was so different from the other presos, no? Anyway, thanks for the hat tip :) Hi, saw your link on Twitter (btw, @silkcharm is my name on there) :)

Y’know, we build bridges from what we know. Which is why you see agency people complaining that Facebook doesn’t have a good ROI on advertising. No kidding – but it’s not FB’s fault!

I’m starting to notice more and more virtual world stuff creeping into traditional media advertisements. Avatars and stuff. They don’t even realise -it’s just part of their world.

Advertising is very different from marketing when it comes to socializing media – which is why VRaw was so different from the other presos, no?
Anyway, thanks for the hat tip :)

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