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	<title>Comments on: What is your &#8220;freesumer&#8221; business model?</title>
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	<link>http://blogs.hillandknowlton.com/meghanstuyvenberg/2009/03/16/freesumer-business-models/</link>
	<description>Inspiring best in practice youth marketing through sharing of ideas, strategy, trends and conversations about cool stuff</description>
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		<title>By: Collective Conversation &#187; Creativity in Public Relations &#187; Blog Archive &#187; Year of Free Continues As Arby&#8217;s Serves Up &#8220;Upset Burgers&#8221;</title>
		<link>http://blogs.hillandknowlton.com/meghanstuyvenberg/2009/03/16/freesumer-business-models/comment-page-1/#comment-19</link>
		<dc:creator>Collective Conversation &#187; Creativity in Public Relations &#187; Blog Archive &#187; Year of Free Continues As Arby&#8217;s Serves Up &#8220;Upset Burgers&#8221;</dc:creator>
		<pubDate>Wed, 18 Mar 2009 10:21:28 +0000</pubDate>
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		<description>[...] away 1 million free subs last month too.  And my colleague Meghan, a youth marketing guru, also recently highlighted other free offers popping up across multiple [...]</description>
		<content:encoded><![CDATA[<p>[...] away 1 million free subs last month too.  And my colleague Meghan, a youth marketing guru, also recently highlighted other free offers popping up across multiple [...]</p>
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		<title>By: Meghan Stuyvenberg</title>
		<link>http://blogs.hillandknowlton.com/meghanstuyvenberg/2009/03/16/freesumer-business-models/comment-page-1/#comment-17</link>
		<dc:creator>Meghan Stuyvenberg</dc:creator>
		<pubDate>Mon, 16 Mar 2009 01:41:36 +0000</pubDate>
		<guid isPermaLink="false">http://blogs.hillandknowlton.com/meghanstuyvenberg/?p=84#comment-17</guid>
		<description>Apparently a hot topic today - also check out my colleague Ryan Peal&#039;s post on No Doubt giving away music as a strategy (http://blogs.hillandknowlton.com/ryanpeal/)  - another good example of both the trend that is driving it as well as artists as a brand leveraging it.</description>
		<content:encoded><![CDATA[<p>Apparently a hot topic today &#8211; also check out my colleague Ryan Peal&#8217;s post on No Doubt giving away music as a strategy (<a href="http://blogs.hillandknowlton.com/ryanpeal/" rel="nofollow">http://blogs.hillandknowlton.com/ryanpeal/</a>)  &#8211; another good example of both the trend that is driving it as well as artists as a brand leveraging it.</p>
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