Youth Marketing Insights

Published on 10th December, 2009 by Meghan Stuyvenberg

Posted in Brand Building, Marketing Strategy, Social Marketing, Trends & Insights |

Tags: Henry Jenkins, storytelling, Transmedia

Published on 3rd November, 2009 by Meghan Stuyvenberg

Posted in Brand Building, Marketing Strategy, Trends & Insights, Youth Marketing |

Tags: brand, Henry Jenkins, PR, storytelling, Transmedia

Published on 11th August, 2009 by Meghan Stuyvenberg

Posted in Marketing Strategy, Social Marketing, Trends & Insights |

Tags: Henry Jenkins, If it Doesn’t Spread It’s Dead, viral marketing, WOMM

Published on 26th March, 2009 by Meghan Stuyvenberg

Posted in Social Media, Youth Marketing |

Tags: BMW, Gen C, Henry Jenkins, Mini, MIT Comparative Media Studies Program, spreadable media, viral media