Youth Marketing Insights

Inspiring best in practice youth marketing through sharing of ideas, strategy, trends and conversations about cool stuff

This blog is part of Collective Conversation

Posts Tagged ‘spreadable media’

Why being teased as a kid might help brand marketers

Published on 7th April, 2009 by Meghan Stuyvenberg

Posted in Brand Building, Creativity, Marketing Strategy, Social Marketing, Social Media |

Tags: Dove, Dove Evolution, spreadable media, Unilever

What message does fake content reveal to your youth market?

Published on 26th March, 2009 by Meghan Stuyvenberg

Posted in Social Media, Youth Marketing |

Tags: BMW, Gen C, Henry Jenkins, Mini, MIT Comparative Media Studies Program, spreadable media, viral media