We’re Back!

posted by Boyd Neil

In 2007, the North American corporate responsibility (CR) team launched a blog on Collective Conversation called ResponsAbility, a play on words reflecting H&K’s unique and powerful ‘ability’ to help provide counsel on all facets of CR and CR communications. ResponsAbility featured original thinking, case studies and insights from H&K offices across North America, on a wide range of CR topics including employee volunteering, recycling, stakeholder engagement, privacy, green tech, and workplace diversity. (All of these posts have been migrated to this new platform and are accessible here.)

Although well received by clients and H&K colleagues alike, with posts attracting hundreds of views and trackbacks, the demands of keeping up a blog ran up against the business exigencies of day-to-day client service.

Well, ResponsAbility is back . . . with renewed commitment and energy and frankly a better infrastructure for ensuring the breadth and regularity of contributions. Why are we doing this? Because we have more and more clients coming to us for support on various facets of CR and sustainblity. We want to demonstrate that H&K’s CR consultants are among the brightest and most passionate counselors in this field. And we want to prove we deliver confirmed results.

From our perspective CR is much more than strategic philanthropy or “green” initiatives. So expect ResponsAbility to offer a broad range of posts covering everything from governance issues, employee engagement, impact on biodiversity, ethical behavior of sales forces, employee benefits, product quality and safety, CEO compensation, and energy efficiency . . . to responsible downsizing, supply chain working conditions, and responsible advertising and marketing to children.

Our goal is to make this the go-to source for the best thinking on corporate responsibility and sustainability.

You can help by subscribing to our RSS feed, adding ResponsAbility to your blog roll and insisting — by way of your comments, criticism and praise — that we make evident high standards in our thinking about, and our counsel on, these crticial business issues.

Boyd Neil . . . on behalf of Chad Tragakis and the North American CR team.

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1 Comment
10

Jul
2009

Niall Cook

Welcome back. We’ve missed you.

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