Americans Spend More Time On Social Networks Than Checking Email

11 August 2010

A recent Nielson study, What Americans Do Online: Social Media And Games Dominate Activity, found some interesting statistics on Americans’ Internet usage. The percentage of time the average person in the U.S. spends on social networking Web sites has increased by 43 percent, while the time spent checking email decreased by 28 percent. Playing games online and watching videos or movies are the only other areas of Internet usage with significant increases.

When looking at mobile Internet usage, the scene is a little different. Email accounts for 41.6 percent of time mobile phones are online. My guess is that some of this difference has to do with screen size. I find it a lot easier to read an email on my mobile phone than to surf a social networking site.

How does your Internet use compare, both on your personal computer and on your mobile device? Do you find these statistics a little bit of a surprise as I did? This study has been popular on a variety of blogs this week, so check out what Mashable and GigaOM have to say as well.

By Sara Hiller (Tech Intern)

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