DAILY FIVE (11/30)

30 November 2010

1. Google Earth Pushes Boundaries Between Real and Virtual, New York Times Bit Blog, Nick Bilton

On Monday, Google took its “third half” concept to another level with its Google Earth software, creating a more realistic world that blurs the line between virtual life and reality and helps make the program look more like a variation of the Star Trek Holodeck.

2. Bush Offers Advice to Facebook CEO, FOX News, April Girouard

Former President George W. Bush steadily refuses to criticize his Oval Office successor, but in a live-cast interview Monday with Facebook CEO Mark Zuckerberg, the 43rd president doled out a few light-hearted jabs mixed with advice for the young hoodie-wearing social media mogul.

3. Did Net Neutrality Issues Delay December FCC Meeting?, PC Magazine, Chloe Albanesius

Will we see movement on net neutrality by year’s end? The FCC last week delayed its December monthly meeting from Dec. 15 to Dec. 21, leading some to speculate that the agency might need additional time to iron out some issues on the contentious topic.

4. A Primer On Investing In The Tech Industry, San Francisco Chronicle, Stephen Simpson

Clean-tech companies in the Sacramento region now employ more workers than the local agricultural sector, underscoring the importance of the fledgling industry’s role to the area’s economy. In a report released today, the Green Capital Alliance, which promotes local green industry, said Sacramento has led the state in clean-tech job growth during the past 13 years and now employs more than 13,000 workers.

5. 6 Essential Steps for Executing Your Social Media Strategy, Mashable, Sarah Kessler

It’s easy to plan a squeaky clean social media strategy for your business when it’s on paper. But executing all of the day-to-day tasks involved in that strategy can be a different story — and a giant, tangled mess — without implementing processes to manage it. Thankfully, there are plenty of tools and strategies that can help community management teams communicate with each other, stay on the same page, schedule posts and cooperate with other departments. Before you launch your strategy, consider how you will manage the execution. These six steps can help get you started.

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