Tech & The District » Media Movements http://blogs.hillandknowlton.com/techandthedistrict Tech the way we see it: insights and musings on technology PR, policy and the District, from H&K’s D.C. Tech Team. Thu, 04 Aug 2011 15:06:44 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 AOL is the Proud New Owner of TechCrunch http://blogs.hillandknowlton.com/techandthedistrict/2010/09/28/aol-is-the-proud-new-owner-of-techcrunch/ http://blogs.hillandknowlton.com/techandthedistrict/2010/09/28/aol-is-the-proud-new-owner-of-techcrunch/#comments Tue, 28 Sep 2010 18:45:30 +0000 Vanessa Truskey http://blogs.hillandknowlton.com/techandthedistrict/?p=597 You may have seen the news today that AOL purchased TechCrunch; the deal was announced onstage at TC’s Disrupt conference in San Francisco.  Interestingly, CNN Money is reporting that when Michael Arrington polled the crowd to see whether or not they thought he should sell, a majority of the crowd voted no (though obviously he sold anyway).  It will be interesting to see how Arrington’s blogger colleagues respond to the news – perhaps they’ll agree with the crowd.  What do you think?  Is this trend – the acquisition of a widely-read, reputable tech blog network by a content-hungry company – going to continue and who will be next? 

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Bloomberg BusinessWeek’s Redesign http://blogs.hillandknowlton.com/techandthedistrict/2010/04/23/bloomberg-businessweeks-redesign/ http://blogs.hillandknowlton.com/techandthedistrict/2010/04/23/bloomberg-businessweeks-redesign/#comments Fri, 23 Apr 2010 21:44:03 +0000 Saskia Stegeman http://blogs.hillandknowlton.com/techandthedistrict/?p=422 Bloomberg BusinessWeek was handing out free copies of this week’s edition of the magazine outside Washington’s Metro Center train station today,  no doubt to draw attention to its new look: today is the debut of the magazine’s redesign since its purchase by Bloomberg in December.  Since it’s a key publication for many of our clients, we thought we’d give it a quick review on Tech & The District. 

 

Some of the more noticeable changes:  Bloomberg’s influence is certainly more marked, featuring more prominently in the publication’s title which is now in Bloomberg font as well as in the content.  The magazine is thicker and articles are shorter and more compact but cover a wider variety of topics.   This week’s edition featured an impressive range of articles and commentary by prominent columnists and financial journalists such as Michael Lewis and Jonathan Weil.  It also featured more light-hearted fare including advice on the right sneaker to wear to the office and tips on alternative ways to get a caffeine rush if that cup of Joe isn’t doing its thing.  The content is accessible to general audiences but carries enough weight to appeal to those looking for more in-depth analysis.  A nice touch is that the print edition carries an index page in addition to the contents page, making articles of interest easier to find. 

 

Importantly from a Tech perspective, it looks like there will be more room for coverage as Technology is one of the five weekly sections alongside Global Economics, Companies and Industries, Politics & Policy, and Markets & Finance. 

 

In short, if the magazine continues on this trend I think it has the potential to turn the tide of falling circulation/readership and maybe even become the American version of the Economist that Michael Bloomberg has envisioned.  The verdict is out, and the magazine still appears to have some internal challenges to overcome according to some of its competitors like Fortune and the  Wall Street Journal.  It’s interesting to read what they have written about the redesign.

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Bloomberg Looks to Cut an Estimated 100 BusinessWeek Staffers http://blogs.hillandknowlton.com/techandthedistrict/2009/11/19/bloomberg-looks-to-cut-an-estimated-100-businessweek-staffers/ http://blogs.hillandknowlton.com/techandthedistrict/2009/11/19/bloomberg-looks-to-cut-an-estimated-100-businessweek-staffers/#comments Thu, 19 Nov 2009 19:38:29 +0000 Sharla Lane http://blogs.hillandknowlton.com/techandthedistrict/?p=335 With the recent sale of BusinessWeek to Bloomberg, reports are estimating that 25 percent of BusinessWeek’s staff will be cut. So far, we have heard news that the following talented reporters will no longer be working for the pub, but expect this list to reach around 100 by month’s end:
• Washington, D.C. based Steve Wildstrom, writer/editor, personal tech, and guest on our Tech in 5 video series
• New York/New Jersey based Steve Baker, senior writer
• New York based Damian Joseph, innovation/design writer
• New York based Shirley Brady, community editor

While the rising tide of mergers, aquisitions and the general downsizing of the print industry makes staff cuts an all-too-true reality, we were hoping the talented staff at BusinessWeek would not be so severely impacted.

Blogs and Twitter are working hard to keep up with any updates and below are a couple good resources to check:
Media Bistro: Bloomberg Looks To Cut BusinessWeek Staffers
BusinessWeek’s Business Exchange: Layoffs Hit BusinessWeek Following Bloomberg Sale (RaceTalkBlog.com)

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WashPo Launches New Tech Blog http://blogs.hillandknowlton.com/techandthedistrict/2009/10/13/washpo-launches-new-tech-blog/ http://blogs.hillandknowlton.com/techandthedistrict/2009/10/13/washpo-launches-new-tech-blog/#comments Tue, 13 Oct 2009 13:35:04 +0000 Vanessa Truskey http://blogs.hillandknowlton.com/techandthedistrict/?p=314 Cecilia Kang, Staff Writer and Post Tech blogger

Cecilia Kang, Staff Writer and Post Tech blogger

Last week, the Washington Post re-launched its technology blog.  Formerly known as Post I.T., the new blog is called Post Tech and will be led by staff writer Cecilia Kang.  It appears that Kang will be the sole contributor to the blog, focused on “issues at the intersection of Washington, technology, and business.” 

Given Kang’s background, I’m expecting good, quality content, but I have to admit that part of what I liked about the old blog was that numerous Post reporters contributed; we got to read perspective from a variety of reporters with different expertise.  They haven’t toyed with Rob Pegoraro’s blog (Luckily.  And I do prefer the name “Fast Forward” over “Post Tech” – I’d have thought something a bit catchier?) And it appears Brian Krebs’ Security Fix is still on as well. 

This is just one of many changes that the Post’s tech department has undergone over the last year.  Hopefully this new format will resonate with readers and draw new ones to the Post as a top source for breaking tech policy news. 

What do you think of it?  Any thoughts on a more creative name we might suggest

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