Tech & The District » Samsung http://blogs.hillandknowlton.com/techandthedistrict Tech the way we see it: insights and musings on technology PR, policy and the District, from H&K’s D.C. Tech Team. Thu, 04 Aug 2011 15:06:44 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 D.C. Gets Touchy Feely with New Technologies at CES on the Hill http://blogs.hillandknowlton.com/techandthedistrict/2010/04/21/dc-gets-touchy-feely-with-new-technologies-at-ces-on-the-hill/ http://blogs.hillandknowlton.com/techandthedistrict/2010/04/21/dc-gets-touchy-feely-with-new-technologies-at-ces-on-the-hill/#comments Wed, 21 Apr 2010 15:04:40 +0000 Vanessa Truskey http://blogs.hillandknowlton.com/techandthedistrict/?p=416 This could be how we watch TV in the future - cool glasses and all.

This could be how we watch TV in the future - cool glasses and all.

Last night, a piece of the largest consumer tech show – the International Consumer Electronics Show, or CES – came to Washington.  CES on the Hill, as last night’s event was dubbed, brought together companies including AT&T, Google, LG, Microsoft, Panasonic, Qualcomm, Samsung and others to showcase some of the technology debuted this year in Las Vegas.  With the emergence of these new products also come new policy issues (top of mind is national broadband, about which the FCC released a new plan last month).

The event was held at Eastern Market – a venue which I wasn’t originally sure was up for the job, but after seeing the layout, I think it worked nicely.  Got a chance to demo Sony’s new 3D TV, which was pretty cool, but I’m no early adopter.  I love gadgets as much as anyone, but after the bugs are worked out and the price comes down a bit, I may consider investing in one.  Also cool was a demo by Kodak of its new camera on which you can tag photos to be emailed to Facebook, TwitPic or Aunt Rita once the camera is connected to your computer.  Finally, I stopped by the Qualcomm table to see the mirasol display technology demo.  Even though Qualcomm is a client, and I’ve seen mirasol before, I can’t help but marvel at how cool it is.  Maybe I’m drinking the Kool-Aid, but thinking as an average consumer, I’d love a device with that type of full-color display.

The event wraps up tonight at the Digital Patriots Dinner where Internet icon Vint Cerf is being honored along with Rep. Mike Doyle and Rep. Fred Upton, for their collective impact on technology as we know it today.  I’m hoping the Consumer Electronics Association makes CES on the Hill an annual event, as it’s a rare opportunity to get up-close and personal with some awesome new technology, right in our own backyard.

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Dude, You’re Getting a…Samsung? http://blogs.hillandknowlton.com/techandthedistrict/2008/10/21/dude-youre-getting-asamsung/ http://blogs.hillandknowlton.com/techandthedistrict/2008/10/21/dude-youre-getting-asamsung/#comments Tue, 21 Oct 2008 13:00:00 +0000 Vanessa Truskey http://blogs2.hillandknowlton.com/techandthedistrict/11290.aspx Samsung announced last week that it will enter the PC market in the U.S.  The company has plans to introduce five new notebooks, including a few “netbooks,” those uber-small laptops that are all the rage right now.

The timing of this announcement seemed interesting to me, considering that according to Gartner’s third quarter marketshare report, the economic crunch in the U.S. is now starting to take its toll on the PC market here.  It seems to me that emerging markets might be a better target at the moment to launch a low-cost netbook, when people are looking for various price points and are potentially investing in their first PC.

Economic crunch aside, isn’t the PC market somewhat saturated?  According to Gartner and IDC, HP continues to maintain its lead in worldwide marketshare over Dell, but between the two companies, they have almost one-third of the market, while other vendors fight for table scraps.  I think there are big opportunities for Samsung if it is able to capitalize on the economic situation here in the U.S. – but either way it’s an interesting time for companies looking to break into the U.S.

(Note:  H&K works with HP and Samsung.)

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