Tech & The District » Social Media Tools http://blogs.hillandknowlton.com/techandthedistrict Tech the way we see it: insights and musings on technology PR, policy and the District, from H&K’s D.C. Tech Team. Thu, 04 Aug 2011 15:06:44 +0000 http://wordpress.org/?v=2.9.2 en hourly 1 Social Media Breakfast.. Nom Nom http://blogs.hillandknowlton.com/techandthedistrict/2010/04/12/social-media-breakfast-nom-nom/ http://blogs.hillandknowlton.com/techandthedistrict/2010/04/12/social-media-breakfast-nom-nom/#comments Mon, 12 Apr 2010 22:40:52 +0000 Lauren Wilson http://blogs.hillandknowlton.com/techandthedistrict/?p=399

This morning I attended the monthly breakfast series for Social Media Club DC at Bus Boys and Poets. On the panel was Jill Foster, founding editor of Women Grow Business and co-founder of DC Media Makers; Yong Lee, consultant for the Social Media Club Education Connection (SMEC) and Frank Gruber, co-founder of TECH cocktail and co-producer of Digital Capital Week. At this session we of course covered the basics: Twitter as a powerful medium to connect people and how to convince unlikely settings to adapt to social networks.

What I particularly found interesting and new was Yong Lee’s discussion on using social media in higher education as a form of learning. Social Media Club Education Connection is working with various institutions to create higher education curriculums based on the growing changes in this field. SMEC is a national initiative with the goal of uniting educators, students, and professionals to further the development of social media curriculum in schools and prepare students for the workforce. I learned that Edmodo is a new tool that serves as your “Twitter” for the classroom. It was interesting to hear where these social networks were actually trying to expand.

There are several companies that are working to bridge mobile technology and social networks for learning. Qualcomm, a leader in mobile technology, is one company that is working to position smartphones as a significant learning device for the classroom through its Wireless Reach program. Through Wireless Reach, Qualcomm launched Project K-Nect, a two-year pilot program that works to improve math skills among at-risk ninth-grade students in North Carolina using advanced wireless technology. Project K-nect resulted in the enhanced learning and comprehension of these students in the classroom. Maybe one day teachers will be convinced that many social media tools serve as resources and forms of learning rather than distractions.

I look forward to the next event!

Disclosure: Qualcomm is a Hill & Knowlton client.

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