Tech & The District » Technology Tech the way we see it: insights and musings on technology PR, policy and the District, from H&K’s D.C. Tech Team. Thu, 04 Aug 2011 15:06:44 +0000 en hourly 1 Tech in 5: Sam Whitmore Thu, 04 Aug 2011 15:06:44 +0000 Lindsay Campbell We recently sat down with the founder and editor of Sam Whitmore’s Media Survey, Sam Whitmore himself, for some insights on the media landscape and what to expect from the journalism industry. With the significant increase in tablets coming to market, consumers are more interested in receiving their news visually – including infographics, video and even comic strips.

Check out more in the video below to hear us chat about all things from Jersey Shore to the future of media consumption.

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Some of Sam’s upcoming guests include:
Tues. Aug. 9 Roger Cheng, senior writer, CNET News
Tues. Aug. 16 SWMS Tech Edit Spotlight on content development tools
Tues. Aug. 23 Irina Slutsky, SF reporter, Ad Age
Tues. Aug. 30 Jacob Lopez, reporter,

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Technology Straight Up! Fri, 11 Feb 2011 22:21:34 +0000 Lauren Wilson Last week I attended Tech Cocktail: Winter Mixer, a technology media mixer for emerging technologies and innovations, at Slaviya restaurant in Adams Morgan.  The event was hosted by Digital Capital Week’s co-founder Frank Gruber and Eric Olson. The purpose for this mixer is to help entrepreneurs by educating and better connecting local technology communities. In attendance were tech influencers, and enthusiasts as well as members from the media (rumor was that the Washington Post’s Rob Pegoraro was there!).

One of the coolest things I came across was a social networking platform called WatchParty. WatchParty is a community that allows people to interact with one another who are watching the same TV show.  Once you are in a WatchParty, there are four features you can use to express yourself and communicate with other audience members (Blip, Flips, Traks, Slide).

This is a really great measuring tool for those who do researching analytics for television networks. This community enables participants to share their opinions on their show in real time.

Several WatchParty’s for you to be on the lookout this week include: Glee, The Good Wife, and Parenthood.

Start a WatchParty or join one!

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Day 3-LIVE from the Consumer Electronics Show- Las Vegas Sun, 09 Jan 2011 03:10:17 +0000 Lauren Wilson This morning CNET recognized the best gadgets at CES and handed out awards for the best phones, tablets, and gaming devices.  The buzz on the Motorola XOOM has not died down, which probably comes as no surprise for winning the Best of Show Award.   According to CNET, this award is a big nod to Google’s work developing the Android Honeycomb operating system.

Day 3 on the CES Floor feels empty and I don’t think that’s a terrible thing. If you are here, and you hadn’t had a chance to look and experience the technology—this is definitely the best time! It can certainly be a challenge and slightly overwhelming to walk the entire show floor, especially if you’re here for a client—like myself.  CES attracted over 250,000 attendees this year, which included exhibitors, manufacturers, journalists, and bloggers (the event was not open to the public).

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Day 2-LIVE from the Consumer Electronics Show- Las Vegas Fri, 07 Jan 2011 22:58:25 +0000 Lauren Wilson Day 2 on the CES Floor started off with a conversation with the always enthusiastic and knowledgeable Sascha Segan from PC Magazine.  When I asked Sascha what the big trends were this year, he said “tablets, tablets, tablets.” A trend that I already discussed in my earlier post, however, it was nice to receive official confirmation from an industry insider and top technology blogger.

Speaking of tablets, I had the opportunity to check out RIM’s Blackberry Playbook 4G tablet.  It was certainly fascinating and it is truly a multi-tasking device with the ability to watch a movie and check the internet simultaneously. The Playbook offers a  7-inch high-resolution display, dual-core 1GHz processor, GPS, high-definition cameras and much more. IntoMobile is calling the product a credible competitor to the Apple iPad and the Motorola XOOM.

If you plan to purchase a tablet, my recommendation is to wait to the Spring or later when all the kinks have been ironed out. That way you will have your choice from the major manufacturers who will likely release their devices around the same time.

Some interesting things that I saw today were:

  • Massage breaks in one corner where you could get a foot & calf massage—this is so necessary from hoofing it on the Show floor.
  • 2011 Audi with Nvidia powered navigation system in the back seats of the vehicle.
  • Mobile Skype demonstrations zooming in on a family’s vacation to the desert.

Believe it or not, I’m actually working at the Show. Things that I missed, but heard about:

  • Common and Olivia Wilde at the Blackberry booth
  • Ford’s CEO Alan Mulally’s keynote  unveiling an electric Ford Focus
  • HTC ‘Thunderbolt 4G LTE handset announcement

Leave your comments on what surprised you at CES this year!

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LIVE from the Consumer Electronics Show- Las Vegas Fri, 07 Jan 2011 16:45:40 +0000 Lauren Wilson Day 1 on the show floor was quite the scene!  I’ve never seen so many crazy and creative ways to attract show goers to electronics.  All your major companies were showcasing cool gadgets and eye grabbing products: Samsung, Sony, Qualcomm (H&K client), Blackberry, Verizon, Cricket, Motorola, Dell, Sprint, countless others, and even the graphic clothing shop, Ed Hardy- what a surprise!

It seemed that each booth was competing for your attention and the technology wasn’t the only main attraction.  One booth had dancers, another offered free lattes,  rock music was background for several executive keynotes at various booths, and one particular booth had famous actors! With all this action, it made it impossible to see the entire show floor in just one day.

Star Wars characters were at the Blue Ray booth, Samsung had elaborate stage performers, and Adrian Grenier from Entourage promoted gadgets at the Blackberry booth.

The two biggest trends on the show floor were tablets and 4G capable devices. Verizon executives unveiled 10 4G LTE devices: four smartphones, two tablets, two mobile hot spots, and two notebooks, in which some will be available as early as March.  Show goers were listening closely to see if Verizon would confirm the rumors on carrying the iPhone; which they did not.

The big tablet announcer this year was Motorola. Motorola divided into two companies this week: Motorola Mobility and Motorola Solutions. Motorola Mobility released the world’s first Android tablet rivaling the iPad, called the Motorola XOOM Tablet. The company said that the product is redeifing what a tablet experience can be. It is also the first tablet  to feature the latest Google Mobile innovations, including Google Maps 5.0 with 3D interaction, access to over 3 million Google eBooks and Google Talk with video and voice chat.

According to Hayley Tsukayama from the Washington Post, Day 2 at CES is shaping up to be “industry insider day” as the gadget buzz dies down.

The rumor is that Ford’s CEO Alan Mulally might is expected to unveil an electric Ford Focus.  I’ll have to get to the show floor and see!

Leave your comments on what you hope to see unveiled at the show!

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“Tech In 5″ – Peter Cherukuri, VP and General Manager of Huffington Post Thu, 23 Sep 2010 21:49:38 +0000 Lauren Wilson Did you know that in the month of June, the Huffington Post received about 24 million unique visitors?

Hill & Knowlton had the opportunity to sit down with Peter Cherukuri, Vice President and General Manager of the Huffington Post.  Peter shares with us how the Huffington Post differentiates itself from other outlets and the people who make the organization a success. He also gives us a sneak peek on where we can catch him for lunch.  Start adding the Bombay Club and BLT Steak to your list!

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Sweets and Tweets Wed, 16 Jun 2010 20:24:31 +0000 Lauren Wilson

White walls fluorescent lighting, sculptures and carefully painted pieces mixed with cupcakes as heavy as a paper weight and the most enthusiastic women in technology meant that last night’s Sweets and Tweets: DC’s Most Influential Women in Technology was not your ordinary social media panel discussion. The Hamiltonian Gallery hosted the event, one of many being held during Digital Capital Week.

Are there enough women in technology? Well, we wouldn’t be gathered in an art gallery, tweeting every word, if women were dominating this field. Sadly, only 3% of tech firms are led by women. Debbie Weil, moderator of the discussion asked if we really need a separate list of Women in Technology and the panelists all agreed that a separate list is essential to identifying where women in technology work and what they do.

The panelists also discussed how to advance in this field, the importance of mentorship and a brief mention of other countries that strongly push for women to have a presence in technology. I left the discussion feeling like I wanted more, which is why I’m anxious to have one of the panelists, Katie Stanton, Special Advisor on Innovation at the U.S. State Department and former Google Product Manager, join us in our Hill & Knowlton studios for a video segment on government and technology. Stay tuned!

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“Tech In 5″: Peter Corbett from Digital Capital Week Mon, 14 Jun 2010 15:08:27 +0000 Lauren Wilson Peter Corbett from iStrategy Labs and co-producer of Digital Capital Week joined us in our Hill & Knowlton studios to share all the exciting events that we can’t miss! Digital Capital Week is a 10 day festival in Washington, DC that focuses on technology, innovation and digital activities. Events will take place June 11-20 primarily on George Washington University’s campus and at a series of venues in the Washington, DC area.

In this interview Peter talks about the opening party that happened this past Friday, Media 2.0 Day, and City Camp. Will you be among one of the 4,000 participants that are expected to attend this week? If so, post your comments on the events below and let us know what you thought of them. Follow @DCWeek and @Corbett3000 on Twitter to get all the latest happenings from the week.

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Follow Friday-Peter Corbett Fri, 04 Jun 2010 21:41:06 +0000 Lauren Wilson @corbett3000

Happy Friday!

Welcome to June! Are you planning to attend Digital Capital Week? Digital Capital Week is a ten day festival in Washington, DC that focuses on technology, innovation, and digital activities. To get all the latest news out of Digital Capital Week, follow Peter Corbett, co-producer of the week. Events will take place June 11-20 primarily on George Washington’s campus and at a series of venues in the Washington, DC area.

Peter tweets about Digital Capital Week events, technology news, music and art, and all types of entertaining topics.

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Follow Friday- Peter Svensson Fri, 28 May 2010 16:06:40 +0000 Lauren Wilson @ petersvensson

Happy Friday!

What are your plans for Memorial Day Weekend? Lounge around, lay back by the pool, tweet perhaps? If you’re thinking about following someone new, then you should look into Peter Svensson.  Peter is a technology writer for the Associated Press covering telecommunications and consumer electronics. 

Peter’s tweets give you a taste of news mixed with cynicism.  Peter will tweet about topics ranging from 3D-TV to the smartphone, and he will even make note when he’s ready for lunch. If you want to stay on top of technology trends,  follow @petersvensson.

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